Thursday, April 30, 2009

LAUREN CONRAD SAYS NO TO 'THE HILLS'



THE SKINNY: Lauren Conrad is running for THE HILLS -- or away from them, to be exact.

In addition to THE HILLS, other MTV faves that will be returning include ROB DYRDEK'S FANTASY FACTORY, NITRO CIRCUS, RANDY JACKSON PRESENTS: AMERICA'S BEST DANCE CREW, and RUN'S HOUSE.

I guess having to attend Heidi Montag and Spencer Pratt's wedding was the last she could take of the whole reality debacle. Conrad will be opting out of the fifth season of the show, and presumably focusing on her fashion career instead.

Tuesday, April 21, 2009

MTV's show lineup turns extreme on Sunday nights

by: NIdal Abbed



MTV recently began airing a new Sunday night line-up. "Nitro Circus," "Rob Dyrdek's Fantasy Factory," and "Bully Beatdown" are three of the new shows. They focus heavily on extreme sports, which have been steadily becoming more popular throughout recent years.

Rob Dyrdek created "Rob Dyrdek's Fantasy Factory," after finishing "Rob & Big. He purchased a 25,000 square foot warehouse and turned it into a "Fantasy Factory." The factory consists of an indoor skate park complete with a foam pit and basketball hoops. There is also a recording studio Rob had made for his cousin Drama to work on his music production. Upstairs are offices for his corporate team who often join in the Fantasy Factory fun. Despite being a tad obnoxious, it is always fun to see what Rob and his friends are planning next.

MTV, although sometimes predictable and boring, has really stepped it up with the new extreme sports line-up. It's definitely a hit among extreme sports fans and will likely draw in new fans.

"Bully Beatdown" is a show hosted by Jason "Mayhem" Miller that focuses on Mixed Martial Arts. The premise of the show is that a victim of bullying can have their bully challenged to an MMA fight against a professional fighter. This is the classic, 'pick on someone your own size' scenario.

The bully is able to turn the offer down in which case he looks like a wimp or fight with the opportunity to win $10,000. Every fight consists of two 3-minutes rounds. In the first round the bully loses $1000 of $5000 every time he is tapped out. The second round is strictly kickboxing and the bully will win $5000 for just surviving the round. At the end of the fight, the victim wins whatever money the bully has lost.

"Nitro Circus" is centered on freestyle motocross rider, Travis Pastrana, and a small group of other extreme athletes. Some of their stunts have included dirt bikes, motorcycles, all-terrain vehicles, tricycles, skydiving, base jumping, and even attempting a back flip with a monster truck.

Being professionals in extreme sports, the Nitro Circus gang is always taking their skills to a higher level. On a recent episode, Jim DeChamp lands the first front flip on a dirtbike. There is never a dull moment with the crew on "Nitro Circus."

Thursday, April 16, 2009

Musical sharpened up by its star turn



A Little Night Music (The Garrick Theatre)

Stephen Sondheim's musicals are to theatre purists what the cricket test was to Norman Tebbit: they sort the luvvies from the lightweights.

They also epitomise what many people suspect (and fear) about the theatre: that it's long, self-regarding and too much like hard work.

So it's business as usual with Trevor Nunn's purring new production of Sondheim's 1973 period romp, which has transferred from the Menier Chocolate Factory into the West End.

The most difficult thing about Sondheim, though, is his music. He always resists the easy pleasure of a ready tune, preferring instead to roam freely around the scales in search of something flatter. And everyday dialogue in the lyrics can be toe-curlingly banal.

He is trapped in a marriage to a giddy child bride - who is secretly adored by the lawyer's over-earnest student son. Are you keeping up at the back?

Aside from its catty comedy, which owes much to Oscar Wilde, it is saturated in nostalgia and flatters its fans with knowing sophistication.

The story is an all-too-clever homage to Ibsen and Chekhov, set in a lightly comic fantasy world at the end of the 19th century.

It turns on the tale of a sexually charismatic actress courted by a thoroughly respectable but sexually frustrated lawyer.

Thursday, April 9, 2009

MTV's show lineup turns extreme on Sunday nights




MTV recently began airing a new Sunday night line-up. "Nitro Circus," "Rob Dyrdek's Fantasy Factory," and "Bully Beatdown" are three of the new shows. They focus heavily on extreme sports, which have been steadily becoming more popular throughout recent years.

"Nitro Circus" is centered on freestyle motocross rider, Travis Pastrana, and a small group of other extreme athletes. Some of their stunts have included dirt bikes, motorcycles, all-terrain vehicles, tricycles, skydiving, base jumping, and even attempting a back flip with a monster truck.

Being professionals in extreme sports, the Nitro Circus gang is always taking their skills to a higher level. On a recent episode, Jim DeChamp lands the first front flip on a dirtbike. There is never a dull moment with the crew on "Nitro Circus."

Rob Dyrdek created "Rob Dyrdek's Fantasy Factory," after finishing "Rob & Big. He purchased a 25,000 square foot warehouse and turned it into a "Fantasy Factory." The factory consists of an indoor skate park complete with a foam pit and basketball hoops. There is also a recording studio Rob had made for his cousin Drama to work on his music production. Upstairs are offices for his corporate team who often join in the Fantasy Factory fun. Despite being a tad obnoxious, it is always fun to see what Rob and his friends are planning next.

MTV, although sometimes predictable and boring, has really stepped it up with the new extreme sports line-up. It's definitely a hit among extreme sports fans and will likely draw in new fans.

"Bully Beatdown" is a show hosted by Jason "Mayhem" Miller that focuses on Mixed Martial Arts. The premise of the show is that a victim of bullying can have their bully challenged to an MMA fight against a professional fighter. This is the classic, 'pick on someone your own size' scenario.

The bully is able to turn the offer down in which case he looks like a wimp or fight with the opportunity to win $10,000. Every fight consists of two 3-minutes rounds. In the first round the bully loses $1000 of $5000 every time he is tapped out. The second round is strictly kickboxing and the bully will win $5000 for just surviving the round. At the end of the fight, the victim wins whatever money the bully has lost.

Friday, April 3, 2009

Steel-Mill Wind-Turbines Show Obama’s Right or Chases ‘Fantasy’


By Catherine Dodge


Jim Bauer, who lost his job at U.S. Steel Corp. eight years ago, is back at the Pennsylvania plant where he spent 25 years as a crane operator. Only this time he’s making wind turbines for Spain’s Gamesa Corp. Tecnologica SA.

“Wind and solar and geothermal aren’t novelties anymore,” said Bauer, who joined Gamesa in 2006. He says he gets benefits and a $40,000 salary that almost equals his U.S. Steel pay.

Bauer is on the front lines of a debate that has intensified since President Barack Obama in February signed an economic stimulus plan that includes about $70 billion for alternative-energy and conservation programs designed in part to spur the growth of so-called green jobs.

Obama, who pledges to spend $150 billion to create 5 million green jobs over the next decade, calls a clean-energy economy “the key to our competitiveness in the 21st century.”

Skeptics such as David Kreutzer, an energy economics analyst at the Heritage Foundation in Washington, say Obama will be hard-pressed to meet his target and that green energy won’t come close to offsetting jobs lost in manufacturing and “old- energy” pursuits like coal mining.

An economy built on so-called green jobs is “an appealing fantasy” divorced from reality, said Kreutzer, whose organization favors a limited role for government. The nation’s unemployment rate “has much deeper roots than can be solved by installing a solar panel,” he said.

Pennsylvania Experience

Obama’s plans, which include capping greenhouse-gas emissions and drawing 25 percent of U.S. electricity from renewable energy by 2025, would mean a “substantial change” in how the U.S. produces and consumes energy, said John Irons, an economist at the Economic Policy Institute in Washington. “We are going to have to wait at least a couple of years to see if this works.”

Obama is betting that Bauer’s experience in Pennsylvania can be replicated nationwide. The 57-year-old from Levittown is among 900 workers benefiting from $15 million in state incentives that helped attract Gamesa.

The company says it has invested more than $200 million to retrofit part of the abandoned steel compound north of Philadelphia and to build a wind-turbine blade factory in western Pennsylvania that now has about 300 workers.

GE, Vestas

“All the major wind companies now see the U.S. and China as target markets,” said Michael Peck, a spokesman for Gamesa’s Pennsylvania-based U.S. operations.

General Electric Co., the biggest U.S. maker of wind turbines, and Vestas Wind Systems A/S, the world’s largest, say they are investing billions in such technology.

Denmark-based Vestas opened its first manufacturing plant in the U.S. last year in Colorado and now employs about 300 people there. The company is building three more factories in the state, bringing the number of manufacturing jobs to 2,500 in 2010, said Roby Roberts, a company spokesman.

“We’re investing $1 billion in the U.S. because we expect the market to grow exponentially,” he said.

Fairfield, Connecticut-based GE is more than doubling its annual investment in clean-energy technology to at least $1.5 billion by 2010 from $700 million in 2005.

“The record-setting growth of renewable energy, particularly wind, has been one of the bright spots of the U.S. economy,” said Daniel Nelson, a GE spokesman.

Job Creation

So far, such optimism hasn’t translated into enough employment to dent the impact of manufacturing jobs lost in the U.S., including 4.6 million this decade. The 350 jobs created by Gamesa at the site near Philadelphia compare with the 8,000 workers U.S. Steel had at the compound in the 1970s.

The American Wind Energy Association says the number of U.S. jobs in the wind industry has jumped 70 percent to 85,000 from 50,000 at the end of 2007. More than 2.1 million people work in the oil, gas and coal industries, according to the Independent Petroleum Association of America and the National Mining Association.

TPI Composites Inc., which provides wind-turbine blades to GE, opened a manufacturing plant in Newton, Iowa, helping revive a local economy hurt when laundry-appliance maker Maytag Corp. closed in 2007 and 1,800 jobs were lost. TPI employs 320 people and plans to have 500 by next year.

First Solar Inc., the largest U.S. maker of solar power modules, has hired more than 1,000 U.S. employees since the Phoenix-based company was founded in 1999. First Solar is adding an additional 100 manufacturing and engineering jobs at its Ohio plant, said President Bruce Sohn.

‘A Challenge’

“It’s really been a challenge in the U.S. to develop a meaningful-size market” so the administration’s efforts are needed, Sohn said.

GE says its wind and solar businesses employ more than 2,000 people in the U.S. That doesn’t count all of the company’s clean-energy jobs, such as those resulting from the company’s “Ecomagination” initiative to build and sell green technology, begun in 2005.

That effort includes wind and solar products as well as more-efficient engines for trains and planes, clean-coal technology and nuclear energy processing.

About 20 percent of the company’s U.S. workforce is “tied to” Ecomagination products, said spokeswoman Deirdre Latour. That would be about 30,000 jobs, based on the 152,000 the company reported for the U.S. as of Dec. 31 in a Securities and Exchange Commission filing.

One problem in gauging how many green jobs the Obama program may create is defining them. The administration says they include making products or providing services that use renewable energy, cut pollution, and conserve energy and natural resources.

No Reliable Count

The government has no reliable count of such positions, largely because “definitions of green jobs are so broad at this point,” according to a staff report released in February by Vice President Joe Biden’s Middle Class Task Force.

Clean-energy proponents and detractors buttress their arguments with studies. Supporters cite a study showing that investing in renewable and efficiently produced energy produces more jobs than spending similar amounts on the oil industry or to stimulate consumer spending though tax rebates.

“It is America’s best path to prosperity,” said Phil Angelides, a former California state treasurer who heads the Apollo Alliance, a coalition based in San Francisco that promotes clean-energy technology.

2 Million Jobs

A $100 billion investment in a green energy recovery program would create almost 2 million jobs over two years, according to the study, by the University of Massachusetts’s Political Economy Research Institute in Amherst.

The same amount would create 1.7 million jobs if spent on tax rebates or 542,000 jobs if invested in oil, according to the study. It was commissioned by the Center for American Progress, a Washington-based policy group headed by John Podesta, who ran Obama’s transition office.

Critics cite an analysis by Boston-based consulting firm CRA International that said a cap-and-trade climate change bill proposed in the Senate last year would have led to a net loss of more than 3 million jobs by 2020.

Because renewable energy is more expensive than traditional sources such as coal, Kreutzer said, “the capital isn’t generating the same amount of energy needed to run the economy, so the economy is run less efficiently.”

Thursday, April 2, 2009

MTV's show lineup turns extreme on Sunday nights



NIdal Abbed


MTV recently began airing a new Sunday night line-up. "Nitro Circus," "Rob Dyrdek's Fantasy Factory," and "Bully Beatdown" are three of the new shows. They focus heavily on extreme sports, which have been steadily becoming more popular throughout recent years.

"Nitro Circus" is centered on freestyle motocross rider, Travis Pastrana, and a small group of other extreme athletes. Some of their stunts have included dirt bikes, motorcycles, all-terrain vehicles, tricycles, skydiving, base jumping, and even attempting a back flip with a monster truck.

Being professionals in extreme sports, the Nitro Circus gang is always taking their skills to a higher level. On a recent episode, Jim DeChamp lands the first front flip on a dirtbike. There is never a dull moment with the crew on "Nitro Circus."

Rob Dyrdek created "Rob Dyrdek's Fantasy Factory," after finishing "Rob & Big. He purchased a 25,000 square foot warehouse and turned it into a "Fantasy Factory." The factory consists of an indoor skate park complete with a foam pit and basketball hoops. There is also a recording studio Rob had made for his cousin Drama to work on his music production. Upstairs are offices for his corporate team who often join in the Fantasy Factory fun. Despite being a tad obnoxious, it is always fun to see what Rob and his friends are planning next.

"Bully Beatdown" is a show hosted by Jason "Mayhem" Miller that focuses on Mixed Martial Arts. The premise of the show is that a victim of bullying can have their bully challenged to an MMA fight against a professional fighter. This is the classic, 'pick on someone your own size' scenario.

The bully is able to turn the offer down in which case he looks like a wimp or fight with the opportunity to win $10,000. Every fight consists of two 3-minutes rounds. In the first round the bully loses $1000 of $5000 every time he is tapped out. The second round is strictly kickboxing and the bully will win $5000 for just surviving the round. At the end of the fight, the victim wins whatever money the bully has lost.

MTV, although sometimes predictable and boring, has really stepped it up with the new extreme sports line-up. It's definitely a hit among extreme sports fans and will likely draw in new fans.

Wednesday, April 1, 2009

Carl’s Jr. Tries to Go After the Young, and Hungry, Skateboarding Fan



WHERE are all the young men? What do they do?


That has been the cry of fast-food chains in the last few years, as teenage boys have turned away from television and radio to nontraditional media. They focus on some other things really take most of their time.

The chains have been outdoing themselves trying to get their attention. This winter, Burger King ran a campaign offering a free Whopper if people delisted 10 of their friends on Facebook. (Burger King decided to drop the campaign after Facebook asked it to stop notifying people that they had been de-friended.) Jack in the Box is creating something called GutterBowl leagues, in which bowlers with the lowest scores are rewarded with burgers.

Last summer, McDonald’s asked consumers to submit MySpace hip-hop, rap and country tracks updating the “Two all-beef patties” jingle (and, it turned out, selected a finalist who had a criminal record — for holding up a McDonald’s as a teenager).



Carl’s Jr. has been one of the most aggressive in going after the young male market.

It is a smaller fast-food chain, with about 1,200 restaurants concentrated in the western United States. That is a small fraction of Burger King’s 11,100 restaurants worldwide, and McDonald’s 30,000 restaurants.

So it tries to be a bit outlandish. Its 2005 television ad showing Paris Hilton washing a car, writhing in suds and eating a giant burger caused a ruckus; Carl’s Jr. put an extended version online and, when its servers overloaded, quickly issued a press release declaring “Paris was too hot for our servers.”

Now, Carl’s Jr. is working with the skateboarding star Rob Dyrdek, including sponsoring a skate park in downtown Los Angeles, putting Mr. Dyrdek’s photograph on its cups, and being featured on “Rob Dyrdek’s Fantasy Factory,” Mr. Dyrdek’s MTV show. “I can’t do things where I’m going to get lost in the clutter and out-advertised,” said Andrew F. Puzder, the chief executive of CKE Restaurants, the parent company of Carl’s Jr.

“We decided the people we wanted to target were young, hungry guys,” Mr. Puzder said in an interview. “You set your target at a group that is cool or appealing and you get a much broader scope of people. We target hungry guys, and we get young kids that want to be young hungry guys,” along with the young men’s girlfriends, friends and parents, he said.

But what works with young men is constantly changing, meaning companies trying to reach them have to experiment. Plain old television or radio ads alone do not give brands a cutting-edge credibility. “Consumers, especially young male consumers, get fatigued when they see the same commercial over and over and over again in their favorite TV show,” said Matt Britton, the chief executive of Mr. Youth, a marketing agency that focuses on reaching teenagers and young adults. “If brands want to effectively reach this demographic, they do need to resort to alternative measures.”

But in a media landscape where most clients are reducing experimental budgets — and advertising budgets in general — that means chains must find very cheap experiments.That is the strategy at Carl’s Jr., at least.

“We like to be able to test things, to see how they work, and we can do so at a very reasonable price point,” said Jason Meil, executive vice president and managing director of the innovations group at Initiative, media agency for Carl’s Jr. “There are things that we do that, even though they don’t specifically hit a huge amount of people through the campaigns, the press we can generate from it and the fact that we do things first can generate buzz.”

Initiative, a unit of the Interpublic Group of Companies, has tried a long list of projects for Carl’s Jr. in the last few years: It placed banner ads for the chain on Wi-Fi-enabled digital picture frames. It created a three-dimensional version of the Carl’s Jr. Web site using the service ExitReality, which uses a plug-in to turn regular sites into 3-D ones.



When the company introduced the Monster Breakfast Sandwich last summer, Initiative arranged for television stations running “The Simpsons” in late-night syndication to broadcast a week of Halloween episodes.

And last month for Valentine’s Day, Initiative created a radio promotion that allowed listeners to call in to win a steak dinner date, with limousine service and concert tickets — of course, the dinner was not a porterhouse, but a steak sandwich at Carl’s Jr.

“It’s an experiment,” said Marc Simons, a manager in the innovations group of Initiative. “We’re working with the client to make sure they’re on the bleeding edge of all these new technologies that are coming through, because in two, three, four, five years, digital picture frames could be a mass medium.”

The experiment with Mr. Dyrdek incorporates several media, and relatively cheaply.

“Rob Dyrdek’s Fantasy Factory,” on MTV, is about the star’s business endeavors, including endorsements and his foundation that builds skate parks in urban areas. (Mr. Dyrdek first gained MTV fame with “Rob and Big,” a reality show about Mr. Dyrdek and his bodyguard.)

Mr. Puzder will appear on an episode of “Fantasy Factory” scheduled to be shown later this month. In the episode, Mr. Puzder and Mr. Dyrdek strike a deal: Mr. Puzder offers a Carl’s Jr. donation to the Los Angeles skate park, and Mr. Dyrdek agrees to promote Carl’s Jr. in return.

“I want to show there’s corporate companies that will help skateboarding, as opposed to just use it for demographics,” Mr. Dyrdek said. “It’s important to me, if I’m going to go out and step into the corporate zone, to make sure I utilize it in a proper way.”

The Carl’s Jr. mascot, a large yellow star, is built into the design of the skate park, which opened in February.

And Mr. Dyrdek has posted videos on YouTube, showing stunts of him skating in a Carl’s Jr. franchise, and skating dressed in the chain’s Happy Star mascot costume. The videos are popular by YouTube standards — the one in costume has almost 500,000 views and 1,000 comments.

The restaurant sold out of 3.5 million Rob Dyrdek cups in a little more than a month. “There’s a lot of bang for the buck in this stuff,” Mr. Puzder said. “It’s not as expensive as running an ad to do something with Rob — we contribute to his skate park, and you get a lot of free media from that.”

Mr. Puzder said that when “you can’t be the big national brand, you kind of got to be the cool brand for the skateboarders.”

Tuesday, March 31, 2009

Factory or fantasy?



Joan Chen (top left) and Zhao Tao (above) star in Jia Zhangke's (top right) new film 24 City.


It is hard to tell the difference between fact and fiction in 24 City (24 Chengji), the latest project by leading director Jia Zhangke.

The film, which is now showing at cinemas throughout the mainland, was shot at the former site of a vast aeronautics factory in Chengdu, Sichuan province.

Jia interviewed 90 workers after it was demolished to make way for an apartment block and relocated to an outer suburb a 45-minute drive away. His film is interspersed with fake interviews of recognizable actors like Joan Chen (The Last Emperor and Twin Peaks) and Jia's leading lady, Zhao Tao.

This was Jia's first feature film since he became a darling of art-house critics with his haunting romance Still Life (San Xia Hao Ren), which won the Golden Lion at the 2006 Venice Film Festival. He started 24 City the following year after hearing of the 50-year-old factory's demise.

He interviewed the workers himself and it was while he was studying the footage that he found it might be more emotive to incorporate it with a fictional plot.

"It is impossible to include all the interviews, most of which were segments unrelated to each other," he says. "So I added four fictional stories and then threaded them all together."

This story is really indeed a great impact, this would change everyones lives. I encourage everone to see and tell something about the movie.

Monday, March 30, 2009

Kohler Co.'s tours offer close look at this state fixture

By Mary Bergin

When I met Lowell Kappers in 2005, he was 69, had worked at the Kohler Co. for 44 years and had yet to truly retire. That was by choice, and not much has changed.

The Oostburg man used to wear an air-fed helmet to protect his breathing and plug his ears with cotton to dull the near-constant noise. He worked as a cast iron grinder until 1999. Now he occasionally leads visitors on tours of the factory.

These free tours are not quick glimpses of people at work from behind an observation glass. The Kohler tour is unusual because it lasts 3.5 hours and gets relatively close to the steam, dust and red-hot materials that are a part of the daily production of plumbing fixtures and bathroom furnishings.

This introduction takes visitors through the factory's pottery, brass and cast iron divisions. The sightseeing is scheduled during mornings, which is especially necessary in summer when the factory can get hot.

The pottery kilns, for example, average 2,450 degrees.

"Castings are a creamy white when they go into a kiln," Kappers says. "If color is embedded in them, it will show up at the end of the process."

The addition of decorative elements can be a delicate, painstakingly intricate procedure.

Although products from sinks to toilets are available in dozens of colors, Kappers says the majority of sales are for white, almond or biscuit tones.

We later watch "Herman," the monstrous robotic equipment that manufactures and moves one bathtub mold per minute, under the guidance and monitoring of humans.

"The molds come together like a ham sandwich," Kappers says, "filled with molten iron from beginning to end."

We stand near glowing-red tubs and watch enamel coating sprayed by hand.

"I call that a hot tub," Lowell deadpans.

Up to four artists at a time are at work in the factory. They use industrial materials and equipment to create unusual murals and sculptures through an Arts in Industry program.

As the artists and employees interact, they tend to gain insight and respect for each other's work.

The company has offered factory tours since the 1920s, says Cindy Howley, Kohler Design Center manager.

In 2008, 9,000 people took the tour.

Retired employees lead the tours. These individuals share knowledge from their average 40 years at the Kohler Co.

"We feel that if people see what goes into the making of our products, they'll be totally sold on the fine craftsmanship," says Howley, who coordinates the tours.

No more than eight people can take a tour to ensure safety. Participants must be at least 14 years old and wear close-toed shoes.

Wednesday, March 25, 2009

Video Game Review: RPG Fans Should Take the Time to Decipher ‘Avalon Code’

by BrianTT

CHICAGO – The development team behind the massively successful “Final Fantasy III” and “Final Fantasy IV” remakes for the Nintendo DS have joined forces with the creative minds behind the “Harvest Moon” and “Rune Factory” series to release one of the more creative handheld RPG titles of the year to date with the clever and fun “Avalon Code,” a game that may be far from perfect but is unique enough to warrant a look for all RPG fans.


“Avalon Code” has a lot in common with standard role-playing games but adds enough of its own elements to make it stand out from the pack. The basic structure of the RPG is enhanced by what is essentially a “collecting game” in which your character has to learn as much as possible about the world around him. How? By smacking good guys, bad guys, flowers, weapons, and anything else you can see with a giant book. Don’t ask. Just play.

“Avalon Code” is primarily an action RPG as your character (male or female depending on how you start the game) dives deep into an elaborate and engrossing story that still primarily involves combat. Your character finds a “Book of Prophecy” which only he can control and allows for a lot of unique player interaction.

By recording everything in the world around you, the “Book of Prophecy” can be used as a guide when the world you are in comes to an end. You are essentially both a fighter and a journalist. It’s enough to make someone who makes their living as a writer proud.

Throughout the game, the player slams the “Book of Prophecy” into weapons, creatures, whatever and can not only learn about their properties but adjust them. For example, if you have a sword in your book, you can modify its properties. But you can do it for people and creatures too, adjusting the way they interact with you.

The gameplay allows for an elaborate and immersive user experience unlike a lot of RPGs. Every choice that the player makes changes the storyline of the game. Even the gender assigned at the beginning creates a different experience. Choices make for minor, user-based differences, but “Avalon Code” is essentially a straight-forward RPG with creatures, quests, and dungeons (although the dungeon design creates for a mini-game experience that’s pretty cool, as the player has to complete a time-based task in each room to move on.)

As you play, you’ll have to use both your fighting skills and the codes in the book to proceed. The idea is that each item/person/creature has codes that you learn when you get them in the “Book of Prophecy” and then you can use your magical powers to mix and match. Players need to use the codes to adjust items to complete tasks or even adjust enemy attributes to make them easier to kill.
Avalon Code
Avalon Code
Photo credit: XSeed Games

I love the concept of the codes but the execution is another story. I found myself adjusting codes with no real result and was often unsure of what the heck was going on when I added or subtracted a code. It’s not as friendly or easily playable a user interface as it could have been. And I was never as drawn into the storytelling as I wanted to be, feeling more like I was playing a series of mini-games than a full adventure.

As for the visuals, “Avalon Code” looks great. The range of graphics on the DS is surprisingly large and “Avalon Code” is at the higher end of the spectrum.

“Avalon Code” may not be perfect but it’s creative and very impressive visually - two things you cannot say about a lot of recent RPGs. Gamers not easily attuned to the ups and downs of the genre may not want to start with “Avalon Code,” but people already love the RPG could fall for “Avalon Code” in a big way.

Tuesday, March 24, 2009

Rune Factory: A Fantasy Harvest Moon


If you give a man a plough and a bag of seeds instead of a loaf of bread he can feed himself for months. Give a man a fishing rod instead of a fish and he can catch his own food. Give a man a copy of Rune Factory: A Fantasy Harvest Moon to review and he’ll wonder where several hours have gone. Not all of it was enjoyable, mind you.

Like the previous Harvest Moon games, tolling away on a patch of raggedy land to create a fertile farm full of fruit and fortune is rewarding. The town has plenty of shops to spend your sweat-covered cash on while the townsfolk themselves are a curious bunch, often mid-conversation as you enter their homes and happy to let you eavesdrop. If watering and sowing crops starts getting laborious then you can also pick up a rod and go fishing.

Now here’s where the fantasy element comes into play. Not content with being a dab hand with a watering can, the game’s amnesia suffering hero can equip himself with a sword and shield and venture into caves. Unfortunately, Zelda this is not. These underground sections play more like a merciless version of Gauntlet with foes re-spawning and swarming around you until you find and smash up their re-generator.

Produce grown on the farm can be taken into the caves with you to top up your health, which is fine in theory but they don’t actually restore a decent amount. Worse still is the fact that every time you take a swipe with your sword (or any farming equipment, for that matter) your RP (Rune Points) are drained and if not restored will start ebbing into your health bar. Collision detection is way off the mark too, and annoyingly when you die - which is often - you can’t just instantly load up your last save and continue. Instead the game abruptly throws you back to the developer logos, forcing you to skip past the intro again to load up your last save. Madness!

It’s a shame that these underground sections are so frustrating as on the surface Rune Factory provides plenty of pleasure, with smoothly rendered environments, a whimsical music score and a care-free vibe. When a game is made up of two parts, one good and one bad, it’s a bit hard to recommend.

Monday, March 23, 2009

Rob Dyrdek's Fantasy Factory

Rob Dyrdek has spent most of his life turning fantasy into reality. Even as a young skateboarder, Rob defied all odds by going pro at the age of 16. Since then, Rob has always believed that even the wildest fantasies are possible if you commit to making them real. Fans of MTV's Rob and Big know that he proves it by embracing, pursuing and achieving the products of his own imagination.

Although Rob may be best known for his eccentric pursuits (like owning a Mini Horse or his quest to travel through time), he is also an extremely likeable skateboarding icon blessed with shrewd business sense. Rob is a hustler, with a laundry list of business ventures he's trying to chase down. The MTV series Rob Dyrdek's Fantasy Factory will follow the ridiculous action and comedy that seems to follow everything he takes on. Get ready to experience Rob Dyrdek on a whole new level.

Rob Dyrdek's Fantasy Factory won't find our skateboarding hero lounging around and scheming at the familiar Rob and Big house in the Hollywood Hills. Instead he's commanding operations in a massive, 25,000-square-foot industrial -- and fully skate-able -- warehouse and office complex near downtown Los Angeles. This is the new home of Dyrdek Enterprises, the veritable nerve center and hatching ground for all of Rob's crazy schemes, business plans and uniquely ridiculous ideas.

Anything from zip-lines and giant skateboards, to trampolines and indoor blobbing can be achieved in Rob Dyrdek's Fantasy Factory.

Somewhere between Diddy and Willie Wonka is where Rob lies as a capable entrepreneur with a comically offbeat way of realizing his own fantasy world and the new facility is the launching pad that will allow him to chase down his wildest ideas and whims.

But, you ask, will there be Drama? Of course there will be Drama! Rob's cousin and longtime assistant will be on hand in Rob Dyrdek's Fantasy Factory, still employed as Rob's inept and constantly put-upon assistant.

In addition to weekly visits to Rob Dyrdek's Fantasy Factory we'll get to know the characters inhabiting the Dyrdek Enterprises warehouse. From Rob's slick manager to the blurred out maintenance man, to the blonde-haired "gangster rapping" receptionist, to the reclusive, socially awkward skate coach. . This is a cast of characters to say the very least.

Plus, expect to see well-known guest stars dropping in to Rob Dyrdek's Fantasy Factory, such as Danny Way, Johnny Knoxville, Pharrell Williams, Travis Pastrana, Ryan Sheckler, P-Rod, Steve Berra and Eric Koston, as well as the familiar couple we can thank for bestowing Rob on this world, his loveable parents, Pat and Gene Dyrdek.Get ready to visit Rob Dyrdek's Fantasy Factory, where strange and wonderful dreams come true.

Story Source: http://www.mtv.ca/tvshows/show.jhtml?id=13611

Thursday, March 19, 2009

Rune Factory Frontier Review

Rune Factory makes its console debut in style



Marvelous and XSEED deliver a beautiful adventure/RPG exclusively for Nintendo Wii.

by Mark Bozon


We're quickly moving into the era of Rune Factory. While the series started as a spin-off from the traditional Harvest Moon franchise, we've seen nothing short of complete domination by the series since its start here in the US three years ago during its DS debut. It's all part of one big happy family (although Natsume isn't publishing it, so it isn't all happy, I'd imagine), with the two designs being extremely similar, but with no serious Harvest Moon effort in the last few years we're now seeing a shift to the farming/adventure experience found in Rune Factory. In its latest move, the "Fantasy Harvest Moon" has moved from DS onto the console scene, bringing Rune Factory Frontier exclusively to the Wii, and it's a great one to have on Nintendo's system.

Rune Factory Frontier is a great merging of numerous elements from both the Harvest Moon and Rune Factory designs, and it makes for a game that feels like an impressive, polished first effort for the franchise on Wii, and given the team's track record and obvious passion for their product, I'd assume it won't be the last Wii title with the Rune Factory title across it. Players kick off their adventure as Raguna, a young boy who took the lead role in the previous two Rune Factory titles on DS, and while a few key characters return, Frontier is entirely self-contained and needs no real back-story. You arrive in a new town, it's dying from a social/economic standpoint, and it's your job to make it a bustling metropolis with just the sweat of your brow.

Rune Factory makes its console debut in style.Rune Factory is still a Harvest Moon game at heart, so you'll be doing a lot of farming and animal management. For newcomers to the design, it might seem like an odd design (why do virtual chores?) but returning Harvest Moon veterans will feel right at home. After gathering a few tools from around town, you'll hit the fields, plan your crops based on the season, chop wood, gather food and supplies, cook, forge new items, learn medicine mixing, level up skills on your farm (on the fly, making the experience as seamless and intuitive as a Zelda-like adventure, rather than full-on stat-crunching RPG), capture monsters as animals, and further the world by giving back to the land. The game works in accelerated time, with one second in real time representing about one minute in Rune Factory, making for 24 minute days. In order to keep things from being a constant rush of "to do list" tasks, you can work well into the night, gain back your stamina fully with a quick trip to the bath house once a day, and time freezes when indoors and shopping. Basic stuff for vets though, right? On the other side of things, Rune Factory is a merger of not only farm/social sim, but also dungeon crawler. Raguna can level up in specific skills – everything from watering cans to hoes and axes, as well as swords, magic, spears, and the like – as well as overall, which will boost all his stats significantly. While the game is entirely open-ended as far as what you do on a daily basis, the main story itself will require both farming and dungeon crawling, though it's based mainly on the battling, with five main dungeons, bosses, and a main story arch that follows. There are specific instances where you'll need to farm or build relationships to advance the story as well, but the main roadblocks will come in the dungeons themselves. What makes Rune Factory so dangerous though, is the fact that there's just so much to do. You can befriend monsters and use them as livestock around your farm, repair and cultivate your entire chunk of land, focus on upping your skills in cooking, medicine, weapon/armor making, fishing, fighting, or further along the story and prosper the city quickly by dealing with a friendship meter on every main character and monster in the game, going as far as to marry and have a kid with a maiden of your choice. Any of the main "jobs" in the game could be used as a primary source of economy to fuel your experience, and while it's possible to max everything out, it could take 100+ hours to do it. This game is massive; if it had online connectivity for multiplayer it'd be a serious Animal Crossing killer for the more hardcore crowd.

Sunday, March 8, 2009